Lovepop Sets Out to Build the Largest Retail Kindness Wall Ever
What if a simple handwritten note could change someone’s day—or even their life? This April, Lovepop invites the community to experience exactly that with the launch of the Harvard Square Kindness Wall, a living, evolving installation designed to spark connection, reflection, and small but meaningful moments of kindness. Launching on April 28 (Pay It Forward Day) at Lovepop’s Harvard Square store, the Kindness Wall will invite visitors to leave or take handwritten notes—messages of encouragement, gratitude, or support—creating a shared space where words have the power to uplift strangers and bring people together. At its heart, the Kindness Wall reflects Lovepop’s belief that love is the foundation for a brighter world—and that it grows when it is shared. Known for its intricate 3D paper sculptures, Lovepop blends art and engineering through its signature Slicegami™ technique, transforming paper into magical cards and gifts designed to surprise, delight, and bring people closer together. This installation brings that same spirit off the card and into a shared, real-world experience. “We’ve always believed that a small gesture can have a big impact,” said Todd McKay, Manager, Lovepop Harvard Square. “The Kindness Wall is about creating space for those moments—where someone can give a little encouragement or receive exactly the words they didn’t know they needed.”
A Community-Powered Experience
The week of April 20th leading up to the launch, Lovepop is partnering with local schools, nonprofits, and community organizations to help “pre-seed” the wall with hundreds of notes—ensuring it begins as a vibrant, living reflection of the community it serves. Once launched, the installation will continue to grow organically over a three-month period, with visitors invited to contribute, engage, and return—each visit offering a new opportunity for connection.
Collaboration with Random Note Project
Lovepop is proud to collaborate with Random Note Project, a global initiative dedicated to spreading kindness through handwritten notes left for strangers. Now celebrating its 25th year, Random Note Project has inspired countless moments of unexpected connection around the world.
Founder Gabrielle Bovard will join Lovepop in bringing the Kindness Wall to life, helping shape elements of the experience and participating in launch activities.
“At its core, this is about human connection,” said Bovard. “A simple note can remind someone they’re seen, valued, and not alone. What Lovepop is creating
with the Kindness Wall is a beautiful extension of that idea—inviting an entire community to take part.”
From Keepsakes to Shared Moments
For Lovepop, known for transforming paper into memorable keepsakes through intricate engineering and design, the Kindness Wall represents a natural evolution—turning individual moments of connection into a shared, collective experience.
Visitors are encouraged to:
● Leave a note for someone they may never meet
● Take a note that resonates with them
● Return to see how the wall grows and evolves over time
Whether it’s a message of hope, a reflection, or a few simple words of encouragement, each note becomes part of something bigger—a reminder that even small acts of kindness can ripple outward.
Visit and Participate
Lovepop is setting out to build the largest retail kindness wall ever, with a goal of collecting more than 5,000 handwritten notes from the community over the course of the installation. Visitors are invited to help bring the wall to life—one message at a time The Harvard Square Kindness Wall will be open to the public beginning April 28 at Lovepop Harvard Square and will remain active for approximately three months.
Those unable to visit in person are encouraged to participate in the spirit of the project through the Random Note Project by sharing messages of kindness in their own communities.
About Lovepop
Lovepop is a Boston-based company that blends maritime engineering with the Japanese art of kirigami to create intricate, 3D pop-up cards and paper art. Using its signature Slicegami™ technique, Lovepop designs complex structures on ship-modeling software, laser-cuts them for precision, and hand-assembles each piece—transforming paper into unexpected, magical experiences.
Lovepop believes that love is the foundation for a brighter world—and that it grows when it is shared. Every day, Lovepop pours its heart into developing creative, meaningful, and fun ways for people to share love with those around them.
By combining art and engineering, Lovepop stretches the boundaries of imagination to create magical cards and gifts that bring people together. Beyond its signature greeting cards—featured on Shark Tank—Lovepop also offers large-scale paper flower bouquets and licensed designs from brands like Disney and Marvel, turning traditional stationery into “gifts in an envelope.”